Shopping for hair and body products should be as simple as lather, rinse and repeat. Unfortunately, what should be a quick trip to the drugstore can turn into a half-hour exercise in deliberation, reading labels and weighing benefits. Your time is too important for you to spend it in a crisis over toiletries, and Rudy’s knows that. Thankfully, they’ve created a solution that makes shopping for shampoo, conditioner and body wash as simple as 1–2–3.
With the relaunch of this line of shower products, the Pacific Northwest’s best-kept secret is finally out. The storied barbershop — which traces its roots back to the heart of Seattle’s cultural moment in 1993 — has taken the guesswork out of getting clean. They’ve been in the business of cutting (and washing) heads for almost 25 years, so they know a thing or two about what makes a good product. Hundreds of thousands of haircuts, countless late nights in the lab, and a lot of trial and error have all boiled down to these essentials that make showering effortless and enjoyable.
This unisex line of body products is true to Rudy’s roots, meaning it’s for everybody. The formulas work for all types of hair and skin, so you can share it with your partner, your friends or your family. But, it’s so good you’ll likely want to keep it all to yourself. It’s made in the USA and free of parabens and sulfates, so you know this is high-quality shit. The sleek new bottles make any bathroom look sophisticated, and the signature scent — with bright accents of cedar, citrus and juniper — will keep you smelling fresh without being overly fragrant.
It’s been nearly a quarter of a century since Rudy’s disrupted the world of hair with its first barbershop. Now, they’re changing the industry once again with the relaunch of 1–2–3.
Gear Patrol readers receive a 15% discount on the 1—2—3 bundle, starting March 8 and ending March 20. Simply use the code GEARPATROL15 at checkout.