Nissan is seriously doubling down on its efforts to jump back into the affordable Japanese sports car game. Multiple reports are coming in from the automaker’s recent investor and product strategy conference in Japan.
The news couldn’t have us any more excited. According to those multiple reports, CEO Ivan Espinosa confirmed Nissan’s newfound desire to make more affordable sports cars.
This could potentially pave the way for the revival of some of Nissan’s most cherished models.
Making Nissan fun again

It’s no secret that the affordable Japanese sports car wars are heating back up again. After years of making some of automotive history’s greatest hits, Nissan, like many other automakers, cancelled a lot of its fun cars in the 2000s and 2010s to focus on commuter culture and family demands.
But now, automakers are looking to revamp their images and return to their fun roots. Toyota has been on a roll with the revival of its Supra, the continuation of its GR86 and, now, the impending resurrection of the MR2 and Celica.





