Swedish brand åäö doesn’t care if you can pronounce its name (it’s something like owa-ah-uh); what it cares about is how you cover up the lower half of your body. That’s why it spent years and went through nearly 300 prototypes to come up with a single pair of pants that it claims are perfect. The Pants stretch in all directions and repel water and dirt, but they feel like soft canvas and look like a pair of work-appropriate chinos. Now, åäö is following up on its stretchy slacks and getting ready for warmer weather with a pair of shorts.
The Shorts follow all the same traits as The Pants — they stretch, they’re durable, they’re slim and don’t look technical at all. They have a slot button that won’t pop off unexpectedly, and their pockets have drainage ports in case of any impromptu swims (they dry quickly too). They’re precisely the type of shorts you want for summer — something supremely versatile yet good-looking so that you can wear them every day without thinking about what situations you’ll find yourself in, whether you’re headed to work, out on a hike or somewhere across the globe (like Sweden, perhaps).
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