Nike has given the world of running a lot of “firsts”: the Waffle Sole, Air Tailwind, and Vaporfly are a few of many pivotal technologies that come to mind.
However, Nike’s first-ever “first,” the Moon Shoe, never successfully went to market. It was hand-built by Bill Bowerman, and while a small batch of early models debuted at the 1972 U.S. Olympic Trials, the Moon Shoe never actually made it to shelves.

Its novel DNA, the blockbuster waffle sole design that shaped running for decades, was adapted into subsequent models like the 1973 Oregon Waffle and 1975 Waffle Trainer, but the Moon Shoe was always sort of the “one that got away.”
Until now. Nike has officially confirmed its first-ever shoe is receiving a “first” of its own, getting reimagined and released as part of a collaboration with French fashion brand Jacquemus.

The iconic Moon Shoe is about to be available for a new generation.