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Triumph’s Coolest New Product Isn’t a Motorcycle

To be honest, you don’t even really need to ride to appreciate and snag this stylish, quietly technical release.

Person wearing a dark denim jacket and gloves gripping the handlebars of a motorcycle.Triumph Motorcycles
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By Steve Mazzucchi

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There’s no shortage of great motorcycle jackets in this world, but the vast majority of them are not exactly what you’d call “versatile.”

They look and perform great on the bike, but once you’re off it, they have a tendency to scream, “I ride a motorcycle!” That’s not always desirable when you’re knocking around town.

Person wearing a white helmet, black goggles, denim jacket, and checkered gloves riding a motorcycle on a street.
While it may look like a typical denim jacket, the Jax is packed with motorcycling-specific features.
Triumph Motorcycles

That’s what makes Triumph’s new moto jacket so refreshing. 

The secretly super-capable Jax Denim Riding Jacket looks so casually cool, you don’t even really need to ride to rock it.

Type II fun

On the surface, this pitch-perfect release taps into one of the most iconic denim jacket styles of the past 70 years.

Man wearing a dark denim jacket with buttoned chest pockets and black sunglasses, standing by a white brick wall.
Dual chest pockets with buttons are a staple feature of the Type II that just happen to boost its functionality.
Triumph Motorcycles

Launched by Levi’s in 1953, what is now called the Type II iterates upon the brand’s OG Type I (from 1901) with not one but two chest pockets and two side waist adjustments instead of a back cinch.

Helped along by Kendrick Lamar and Saquon Barkley, among others, the style has been enjoying a huge resurgence of late.

Man wearing a white helmet, black goggles, denim jacket, and checkered gloves sitting on a motorcycle with palm trees in the background.
Triumph’s Checkerboard Leather Gloves ($115) provide a complementary pop of style and performance.
Triumph Motorcycles

What’s unique about Triumph’s take on the Type II, of course, is that it packs all that style and a number of rider-friendly touches that fly well under the radar.

Pre-washed for a worn-in look, the single-layer 14oz ARMALITH denim (75% cotton/24% polyamide/1% elastane) is notably abrasion-resistant, a trait we all hope to never truly test.

Man wearing a dark denim jacket with buttoned chest pockets and black sunglasses.
The beautifully designed piece is the rare moto jacket that wears just as well off the bike as on it.
Triumph Motorcycles

Meanwhile, a breathable mesh lining boosts air circulation and back pleats improve flexibility, a must for café racers, sport bikes and anything requiring a more aggressive posture.

CE certified to EN 17092, the Jax also packs (CE certified to EN 1621-1) D3O Ghost Shoulder and Elbow Protectors, which are removable for washing or when wearing the jacket purely for style reasons.

Close-up of dark blue denim pocket on black fabric and metal zipper and buttons on dark blue denim jacket.
Left: A breathable mesh lining boosts comfort while an internal pocket provides additional storage. Right: Triumph-branded antique copper shank buttons add style, while the zipper enables you to get regular air flow while riding.
Triumph Motorcycles

For those who want more armor, the jacket also accommodates a D3O Stealth Viper Back Protector (sold separately).

The Jax even keeps things low-profile on the branding front; only those who look closely will clock the antique copper shank buttons festooned with the Triumph logo.  

Availability and pricing

The Triumph Jax Denim Riding Jacket is available now in sizes XXS through XXXL for $315.

About the Author:

Now managing editor, Steve has served in a variety of roles with GP since 2019. Having previously written and edited for such publications as Men’s Health, Men’s Journal, Esquire and ESPN, he enjoys covering a range of topics — but mostly those pertaining to cycling, snow sports, pocket knives and motos — and dreams of a utopian world in which everyone’s bike seat is at the proper height.

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