2025 will forever be remembered as the year of the Land-Dweller in the annals of watch history. And for good reason. It’s not every day that the Crown of all brands introduces its most significant new model in a generation.
But after taking some time to fully digest the company’s full slate of 2025 releases, which included everything from a new GMT-Master II unlike any other Rolex has made to a striking new Cosmograph Daytona with a gorgeous turquoise blue lacquer dial, I’d argue that a humble pair of new Oyster Perpetual releases rank right behind the Land-Dweller as the brand’s most compelling launches this year.

Watches and Wonders Geneva: Rolex, Grand Seiko and dozens of other heavy hitters gather in Switzerland every year to release their biggest watches. Catch up on all the new novelties.
From Saturated to Sophisticated

Two fresh new matte lacquer dial colors are the main story here. Both constitute a significant departure from the bright and saturated shades that started defining the OP lineup at the turn of the decade.







