From afar, the watch industry may seem unhurried. But every passing day brings about new timepieces from brands big, small, new and old.
Below, find about a dozen new releases from the likes of Grand Seiko, Timex and others. Together, they show an industry that never stops ticking — and, centuries later, can still find the time to surprise you.
Best New Gear: This article is part of an ongoing series collecting the most important new watches, gadgets, pocket knives and more. Catch up on other releases.
TimexTimex NASA Artemis Collection
Timex honors the Artemis program with a series of NASA-themed watches, including this TS80-inspired digital watch that comes in “Space-Suit Orange” or white.
TAG HeuerTAG Heuer Carrera Astronomer
TAG Heuer unexpectedly replaced the date complication on the Carrera Date with a moonphase complication, resulting in one of the most refreshingly beautiful watches of the year. The Carrera Astronomer has a moonphase dial inspired by 1960s Space Age design, with a tiered off-center layout displaying the waxing and waning of the lunar surface with progressively filled circles. Outside of the moonphase, the dial has a radial brushed texture, printed numeral hour markers, a sunken minutes track and a curved chapter ring with triangular hour markers. It comes with mint green dial detailing on a grey leather strap, a full steel version with a seven-link steel bracelet and a two-tone version with a seven-link steel bracelet.
SeikoSeiko Astron SSJ037
Seiko introduced a simplified, solar-powered time-and-date Astron in 2024 that utilized the Japanese watchmaker’s most advanced tech in a more aesthetically pleasing package. The SSJ037 elevates the look with a monochromatic metallic finish with black detailing. The dial features three sets of parallel bars arranged at an acute angle radiating from the center. It resembles an aperture-style door on a sci-fi space station. Seiko explains that the entire watch is modeled after a futuristic spaceship. A GPS signal updates the time up to twice a day, and a perpetual calendar regulates the date. The case and integrated bracelet are made of super-hard-coated titanium, and the hands and indices are inlaid with Seiko’s LumiBrite.
VulcainVulcain Skindiver Chronograph Ice Blue
Vulcain’s Skindiver Chronograph was a deep-cut legend when it was revived in 2023 with faithful coloring. The new Ice Blue color scheme is a vibrant refresh, featuring light blue sub-dials, a radial brushed steel dial and a black ceramic bezel insert. A matching light blue rubber strap with a steel folding clasp is available, as well as Vulcain’s Y-link Acier steel bracelet for an extra $290. It runs on an ETA caliber 7753 automatic movement with a 30-minute totalizer and a 42-hour power reserve. This is a limited edition run of 100 pieces.















