Perhaps more than any other modern moto brand, Harley-Davidson has a deep sense of its own heritage within the context of American history as whole.
I got the chance to witness it up close at the brand’s signature Homecoming event last year, and it’s back in the spotlight with the brand’s latest launch.

The new bike taps into the raw, rugged style embraced by many post-World War II riders, epitomized by the 400-plus riders who gathered at Sturgis, South Dakota’s Black Hills Motor Classic in 1947.
Meet the darkly dazzling, fittingly named Harley-Davidson Deadwood retro cruiser.
Bare (yet modern) necessities
Many riders of that golden era, perhaps drawing from the austerity required in the trenches of the war, unburdened their bikes of unnecessary frills, wrenching them toward simplicity and speed.
The new Deadwood (named for the storied Old West town just a stone’s throw from Sturgis) echoes that ethos in both aesthetic and engineering.






