From afar, the watch industry may seem unhurried. But every passing day brings about new timepieces from brands big, small, new and old.
Below, find about a dozen new releases from the likes of Swatch, Timex, Hamilton and others. Together, they show an industry that never stops ticking — and, centuries later, can still find the time to surprise you.
Best New Gear: This article is part of an ongoing series collecting the most important new watches, gadgets, pocket knives and more. Catch up on other releases.
SwatchSwatch x Omega Mission to Pink Moonphase
The 31st iteration MoonSwatch pays tribute to April’s pink moon. While the actual moon is not pink — the name is simply a reference to spring flowers — the watch very much is: the Bioceramic case, crown, pushers and velcro strap all arrive in the on-trend color, while a moon phase function furthers the theme and exudes pink luminescence under UV light.
De BethuneDe Bethune DB Kind of Two GMT Season 3
De Bethune’s third collaboration with rapper-producer Swizz Beatz is a unique take on the GMT complication, with its rotating case showcasing two different dials — each displaying a different time zone.
HorageHorage Decaflux K3
The Decaflux K3 is an anti-magnetic watch that pays homage to the most iconic anti-magnetic watch ever made, the Rolex Milgauss. Impressively, Homage is one of the few young brands developing in-house movements, and the K3 is powered by the brand’s latest caliber K3 movement.
FormexFormex Essence Ceramica
The world’s first watch to boast a ceramic bracelet with a micro-adjustable ceramic clasp, Formex’s innovative and affordable sports watch also features an in-house skeletonized dial, a COSC-certified movement and the brand’s patented Case Suspension System.












