Affordable Watches

Keep time with high horology's most exciting new watches.

Grab the bull by the horns.

Hamilton's intricate skeletonized dial, matched to its in-house automatic movement, sports an eye-catching new color with two strap options.

The legendary Cocktail Time evolves again.

It may look fancy, but this'll set you back less than $500.

At just $375, could this now be the best diver under $500?

This quirky little timepiece born from the quartz crises is back for a new generation of enthusiasts.

These aren't just new colorways. The dials are the product of the brand's very cool, forward-thinking tech.

Nearly two-dozen G-Shock watches are selling at a 25 percent discount, including a handful of so-called "CasiOaks."

Seiko brings "Japan Blue," a distinct hue popularized as lucky during the Edo period, back for the elevated, all-purpose Presage Classic.

Switzerland's biggest watch band makes a cheeky statement about the industry's most significant struggle of 2025.

Keep time with high horology's most exciting new drops.

Houston, we have another doppelgänger.

This watch is such a stylistic departure from its Weekender siblings that it could be an entirely new model.

Todd Snyder and Timex are at it again with an elevated revamp of the new quartz Marlin, available in two classic colors.

It's now one step closer to the real deal.

For the first time, Hamilton's Khaki Field watch is equipped with a power reserve meter, which monitors the movement's 80-hour reserve.

IWC who?

Keep time with high horology's most exciting new watches.

The latest Tsuyosa gets a Crown-inspired makeover and a fancy new automatic movement.