Did Two Popular Hi-Fi Brands Just Make the Ultimate Sonos-Rivaling Speaker System?

The Scandinavian hi-fi brand’s new line of wireless multi-room speakers promises to be more versatile and varied than Sonos’s current offerings.

Gray fabric-covered smart speaker with control buttons on top, placed on a beige countertop near pears and a magazine.Audio Pro

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If you have an ear to the ground regarding today’s hi-fi scene, you’ve undoubtedly heard of WiiM.

The California-based audio company makes wireless streamers and streaming amplifiers — and, more recently, wireless speakers and subwoofers — that can stream high-resolution audio and work in a multi-room audio system. They’re essentially a more affordable alternative to Sonos.

Audio Pro is another prominent audio brand. The 40-year-old Swedish audio manufacturer is well known for its relatively small powered speakers and wireless multi-room speakers. And now it’s making some big moves.

That’s because Audio Pro has teamed up with WiiM to create a new generation of wireless speakers. And there are a lot of different speaker options to choose from.

Editor’s note: Since the original September announcement, Audio Pro has clarified and changed the wording around its W-generation of speakers. Instead of being “Powered by WiiM,” it’s saying they are “Powered by Linkplay,” which is the parent company of WiiM. More on this below.

Audio Pro W-generation

Three cylindrical smart speakers with fabric covers are shown side by side on a gray background. The left speaker is black, the middle one is light gray, and the right one is dark gray. Each speaker has control buttons on the top surface.
The A10 MkII W is a compact, powered multi-room speaker, a la the Sonos Era 100.
Audio Pro

WiiM-powered

Audio Pro’s new “W-generation” of wireless speakers includes ten different speaker options, ranging from the small tabletop speakers (A10 MkII W) to large active floorstanding speakers (A48 W).

If these speakers look familiar, there’s a reason: Audio Pro has been making them for some time. However, each W-generation model — which has a “W” designation — has been upgraded with improved acoustics and support for the Audio Pro W app, which is built similarly to the WiiM app.

A rectangular gray fabric-covered portable speaker with gold buttons on top and a small gold logo on the front, placed on a light wooden deck near a pool. Nearby are a small round container with a wooden lid and a smartphone. A gray cushioned outdoor seat is partially visible in the background.
The A15 W is a portable speaker similar to the Sonos Move 2.
Audio Pro

In a nutshell, Audio Pro has totally changed the experience of using its wireless speakers. WiiM’s app is known for its fast, intuitive interface, so these new W-generation speakers can take advantage of that.

Perhaps more importantly, the app offers advanced settings for customizing EQ, room tuning and enhanced multi-room and grouping capabilities.

Note: The W-generation speakers are not discoverable in the WiiM app and therefore cannot be grouped with WiiM’s ecosystem of streamers, amplifiers or wireless speakers.

Compact rectangular black Bluetooth speaker with a textured fabric front and rounded edges. The top panel features multiple control buttons, and a small circular logo is positioned near the bottom right corner on the front. The base has a slightly ribbed design for stability.
The A15 W in black.
Audio Pro

Additionally, the app expands the streaming support for each speaker, including support for Spotify, Tidal, Amazon Music, Qobuz, Deezer, iHeartRadio, Napter and TuneIn.

“You’re not just getting new features,” said Nils Ankarcrona, Audio Pro’s CEO, in the press release. “You’re getting a new, streamlined listening experience.”

Two black rectangular speakers are shown, one with a visible woofer and tweeter, and the other with a black fabric grille covering the front. A slim, silver remote control with black buttons is leaning against the speaker with the grille. The speakers have a modern, minimalist design with smooth surfaces and sharp edges.
The A28 W is bookshelf active speaker system.
Audio Pro

If you already own one of Audio Pro’s wireless speakers, they unfortunately can’t be upgraded to work with WiiM’s streaming app.

However, the W-generation speakers are backward compatible, meaning they’ll work with Audio Pro’s previous app, and you’ll still be able to group the new and old speakers together.

Gray rectangular speaker with a large central woofer and two smaller tweeters on either side, featuring a gold control panel with multiple buttons and a central knob on the top surface.
The C20 W is an all-in-one multi-room wireless speaker that can play true stereo sound.
Audio Pro

10 speaker models

Audio Pro’s W-generation range includes ten different wireless speakers.

There are two tabletop speakers, the A10 MkII W and the battery-powered A15 W, which are sort of rivals to Sonos’s Era 100 and Move 2, respectively.

There are three sets of active bookshelf and floorstanding speakers, including the A28 W (bookshelf), the A38 W (floorstanding) and the A48 W (floorstanding).

There are three different one-box stereo speakers, including the C5 MkII W, the C10 MkII W and the C20 W (in order from smallest to largest). And there are two other larger wireless speakers, the Drumfire D-2 W and Drumfire W.

Two tall, white floor-standing speakers are shown. The speaker on the left has a light gray fabric grille covering the front, while the speaker on the right has the grille removed, revealing two black mid/bass drivers and one smaller black tweeter at the top. Both speakers have a square base for stability.
The A38 W is the smaller of the two active floorstanding speakers in the W-generation range.
Audio Pro

Lastly, Audio Pro’s W-generation of wireless speakers looks a bit different than its predecessors. The new range has harmonized colors, fabrics and logo placement across all the models.

According to the brand, the new aesthetic creates a “cohesive, premium look that balances Scandinavian minimalism with tactile richness.”

A cylindrical speaker covered in gray woven fabric with a flat top panel featuring gold-colored control buttons. The buttons include power, play/pause, Bluetooth, volume up/down, and numbered preset buttons. The brand name "audio pro" is printed on the top panel.
The A10 MkII W in dark grey.
Audio Pro

Price and availability

Audio Pro first showcased its W-generation of wireless speakers in early September at IFA 2025, Berlin’s annual consumer electronics trade show. At the time, US pricing wasn’t yet revealed … but that has now changed.

The W-generation of speakers is now available from Audio Pro’s website. The A10 MkII W and the A15 W, which will likely be the most popular, cost $300 and $480, respectively.

The prices of the rest of the W-generation speakers are now live on the company’s website — you can check those out here. As far as availability, all models are currently listed as “Coming Soon.”