This New-Age Cassette Tape Player Pays Homage to a Legend

It’s designed for super fans of the old-school audio format.

Black rectangular device with three control knobs on the left side and a circular window on the front, illuminated by red light.

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By Tucker Bowe

Published October 16, 2025

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Formed in 2016, We Are Rewind is a French audio company that makes new-age audio players for cassette tapes.

It’s best known for the WE-001, a portable cassette player that’s fit for modern-day listeners. Unlike Walkmans of the past, it comes equipped with a lithium-ion battery and built-in Bluetooth, so you can recharge it via USB-C and listen with your wireless headphones.

And now, the brand is releasing a special edition version of its WE-001, which gives it a fun new look that also pays homage to a rock ‘n roll legend.

We Are Rewind WE-001 (Elvis Presley Limited Edition Box Set)

Black rectangular electronic device with a circular window and red and black knobs on the side, lit by red light. — The special edition WE-001 was made to capture the spirit of Elvis Presley’s golden era.

Black, red and gold

That’s right, this special-edition model of the WE-001 was made to celebrate Elvis Presley for what would’ve been his 90th birthday (this coming January).

The WE-001’s body features a matte black finish accented with gold detailing. On the back, there’s the singer’s name in all red caps, which is designed after the giant “Red ELVIS” sign made of light bulbs that was the background of his live performance in 1968 on NBC’s “Comeback Special.”

Black rectangular electronic device with red outline text "ELVIS" and multiple control knobs on top. — The back is inspired by the giant “Red ELVIS” sign made of light bulbs that was featured in the background of his iconic 1968 live performance.

A remastered tape

Also, this special-edition WE-001 comes with a few added perks.

First, it comes with a collector’s box that has archival imagery and a gold foil stamp of Elvis’s silhouette.

And, more notably, it comes bundled with an exclusive cassette reissue of Elvis’ Christmas Album, which has been remastered for this special release.

This WE-001 has a matte black finish with gold and red accents.

We Are Rewind

Fit for modern listeners

Other than the new look, packaging and exclusive cassette tape, it’s the same WE-001 portable cassette tape player as the standard model.

It can play wireless audio (thanks to Bluetooth 5.1) or wired audio (thanks to the 3.5 mm headphone jack). It’s built-in battery charges via USB-C and promises up to 12 hours of playback. It also supports line-in recording for those who want to create their own tapes.

Black and red Elvis box set with cassette tape and black cassette player on a dark surface. — It comes bundled with special packaging and a remastered version of *Elvis’ Christmas Album*, which was released in 1957.

Price and availability

Naturally, this Elvis edition WE-001 and bundle is extremely limited — only 1,957 units will be sold.

They are available right now from We Are Rewind’s website. And each bundle costs $199, which is $40 more than the price of the standard WE-001 ($159).

Black rectangular cassette player with red and black knobs next to a red cassette tape case of Elvis' Christmas Album.

We Are Rewind WE-001 (Elvis Presley Limited Edition Box Set)

$199 at We Are Rewind

About the Author: Tucker Bowe has been on Gear Patrol’s editorial team since 2014. With a passion for consumer tech and hi-fi, he tracks everything from headphones and turntables to smartphones and wearables. If it lights up or makes noise, he probably covers it.

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