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This New Shoe Is 17 Years and 4,000 Runners in the Making

A closer look at the 4D Run 1.0 from Adidas, the product of digital printing and an unprecedented amount of R&D.


Running brands drop new shoes all the time. Very few, if any, are backed by the level of research and development present in the latest series from adidas, 4D Run 1.0. Now available in the shimmering limited-edition colorway shown here, these kicks combine everything the design team has learned during its three years of partnership with Carbon, the planet’s premier digital manufacturing platform.

But there’s more to the story than that. The digitally printed midsole incorporates 17 years of athlete data from some 4,000 runners, too, resulting in a lattice structure intended to provide the most comfortable and responsive ride ever.


What’s also worth mentioning here is, well, speed. The formula with the Run 1.0 is a deviation from its predecessor, the AlphaEDGE. While that shoe emphasized power and lateral stability, this shoe is all about linear running. So rather than a wide platform, it features the most efficient, effective and lightest 4D midsole yet to keep you moving forward, fast.

Just make sure you lace the shoes tightly. Otherwise, with the way your feet will be flying, they might just end up in the next county.

Buy Now: $200

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