This Near-Perfect Pillow Is Going to Be Sold Out by the Weekend

Authenticity50’s Custom Comfort Pillows are back in stock.


Listen up, Goldilocks. We found a pillow that’s as soft or as firm as you need. Authenticity50, the American-made seed-to-stitch bedding company, just restocked its Custom Comfort Pillows, which have sold out like clockwork since their 2019 release.

The pillows are filled with shredded memory foam and microfiber blend for optimal head and neck support, minus the overheating of a standard memory foam pillow. Sleepers can remove or add fill to achieve their desired firmness level. If the pillow still isn’t firm enough, reach out to Authenticity50, and the brand will send extra fill for free. To clean the pillow, remove the outer cover and throw it in the wash. The brand recommends doing this once or twice a year (droolers should do so more often).

The Custom Comfort Pillows come in a standard ($69) and king ($79). Buy a two-pack to save some cash.

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