Brand: Darn Tough
Availability: Spring 2020
Unique Features: Two cushioning zones in the toe and the heel increase the durabilty and comfort.
Upshot: Darn Tough brings durability to its athletic socks. Old school stripes make for a not-too-flashy design that we can’t wait to rock to the gym, CrossFit box and even on the road.
Who It’s For: Gym-goers who tend to end up with holes in their socks, runners who want a lightweight and classically designed sock and anyone who loves Darn Tough.
Insight: Darn Tough makes some of the best socks in the world, so when they add a new style alongside our current favorites, we take note. The simple striped design — a la basketball socks from the ’80s — caught our eye at the show. It comes in a low, mid, calf and over the calf style, as well as in black, grey and white, this Athletic sock has just the right amount of cushioning and comes backed by Darn Tough’s lifetime guarantee.
We’re on the ground in Denver, getting a first hands-on with new 2020 outdoor gear. Read the Story