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Is Bose's Answer to AirPods Finally Here?

A video was accidentally leaked showing Bose's new wireless earbuds. They're called the Bose QuietComfort Earbuds.

bose earbud rumor

It looks like Bose is finally gearing up to release its highly anticipated next-generation wireless earbuds. According to CNET, a launch video was leaked by an Australian retailer — and then subsequently deleted — showing the new wireless earbuds. The video didn't share when the new earbuds were going to be released, but it did reveal that the name of the new wireless earbuds is going to be the Bose QuietComfort Earbuds, which is different than what Bose had previously announced.

Here's a bit of background: In May 2019, Bose officially announced two new wireless earbuds. The Bose Earbuds 500 were going to be a smaller and sleeker version of the company’s current true wireless earbuds, the SoundSport Free earbuds ($200 $149), and they were expected to be released by the end of 2019. While the Bose Noise Cancelling Earbuds 700 were going to be a high-end version with powerful noise-cancellation. The Earbuds 700 were expected to be released "sometime in 2020."

Of course, it's late 2020 and neither of Bose's new earbuds have been released yet. This has obviously frustrated people given that the popularity of the category has exploded and Bose, one of the most-loved audio companies, still sells two-year-old wireless earbuds.

Now, it looks like we're about to finally get what we've been waiting for. It's unclear if Bose is gearing up to release one or both of its new wireless earbuds, but the Bose QuietComfort Earbuds are likely a renamed versions of Bose Noise Cancelling Earbuds 700; the name "QuietComfort" is synonymous with the company's noise-cancellation, after all. Plus, the Bose Noise Cancelling Earbuds 700 is a mouthful.

Hopefully this leaked video means that the release of Bose's new wireless earbuds is imminent. But giving the history of these wireless earbuds, nothing is certain.

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