A Legendary Japanese Brand Drops a Nostalgic Y2K-Inspired CD Player

Yep, it runs on AA batteries.

Orange translucent compact disc with visible internal components on a teal background.Beams

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With CD sales rising these past couple of years, the preponderance of portable players is no longer as novel as it was back in 2024. Nevertheless, what continues to be a niche market has produced some remarkable examples that prove this renaissance might be more than just a trend.

Despite lossless streaming being introduced a few months back on Spotify, true audiophiles appreciate the consistency of a CD that doesn’t require an internet connection to listen to. There’s also the experience aspect; the intentionality of selecting an album and committing to hearing it through. That commitment is even more crucial when you’re taking your music outside the house.

Orange translucent portable CD player with a clear lid open, showing a CD inside, on a concrete surface.
Beams has a new transparent orange version of its portable CD player.
Beams

Celebrating its 50th anniversary this year, legendary Japanese retail curator Beams has doubled down on physical media with a rad new edition of its Portable CD Player under the Beams Records label.

Without the bells and whistles

Last year, Beams decided it didn’t only want to sell portable units from the likes of km5 but could make its own just the same, and for much less. The eponymous Portable CD Player debuted with a transparent blue shell à la Y2K-era iMac computers. The design allows you to see the inner workings of the machine and also view the CD spinning inside, leaning into the experience of playing your disc.

Blue transparent portable CD player with a red and white "Beams Records" compact disc inside on a stone surface.
Last year, the Japanese brand launched the portable unit in a retro-looking blue color.
Beams
Pair of black wired earbuds with circular perforated speaker covers on a white background.
Each device also comes with a pair of simple wired earbuds.
Beams

Helping keep costs low, Beams opted out of Bluetooth connectivity. After all, if you’re going to listen to lossless audio, why degrade the quality via wireless monitors? The unit has a 3.5mm aux jack for plugging in your headphones for playback. It comes with a simple pair of earbuds, just in case you don’t have one handy.

Two AA batteries with Japanese text inside an orange translucent plastic battery compartment with a black fabric pull tab.
Instead of recharging a lithium battery, the player uses a pair of AA batteries.
Beams

Taking the analog theme even further, the CD player exclusively takes AA batteries, which means you can’t simply plug it in to recharge overnight. Likewise, you’ll only get 8 hours of playback, which is something you might want to consider.

Orange you glad?

The new edition swaps the blue shell for orange, which is inspired by the glowing sunset but is also highly evocative of Beams’ circular logo. 

Orange transparent portable CD player with white disc labeled "BEAMS RECORDS" and black wired earbuds on a textured surface.
Get lost in the hypnotic spin of your favorite compact discs.
Beams
Orange translucent electronic device with a small LCD screen displaying "ESP d15C" and labeled buttons "OPEN" and "PROG MODE.
A mode selection on the side lets you select between repeat, shuffle and intro playback.
Beams

Next to the small display on the side of the device, you’ll find playback options, including a program mode toggle. This lets you select repeat, shuffle and intro playback settings. 

Orange translucent circular electronic device showing internal circuit board and battery compartment.
Proprietary tech is largely a thing of the past, but you can still see the inner workings of this portable CD player.
Beams

We should also mention that gone are the days when brands are making their own proprietary technology. Considering the price, you can surmise that Beams also uses similar standardized transport mechanisms, laser assemblies and decoder boards as other CD player manufacturers. The magic here is in its presentation and dedication to nostalgia.

Availability and pricing

The Portable CD Player is now available from Beams’ Japanese site for ¥6,930 (~$44), which is about a third of the price of km5’s CP1.

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