Another Uniquely-Designed Watch Finds a Home on Kickstarter

The NU:RO is a years-old concept with a minimalist aesthetic and a wild dial layout.

More and more often we’re seeing small brands from the Kickstarter world develop unique time-telling concepts and offer them at relatively low prices — think of the success of Klokers or Eone, which have gone on to become cult favorites and win awards for their designs. The new NU:RO watch from designer Anton Repponen is one of the latest timepieces to fall into that niche, and interestingly, according to the watch’s Kickstarter page, the watch won a Red Dot award back in 2010 when it was initially a concept.

The watch itself is now finally going up for sale via the crowdfunding platform, albeit as a limited edition of 500 pieces. The watch eschews a traditional dial with central hands in favor of two rotating discs displaying the hours and minutes. These are then framed by the silhouette of an hourglass at the center of the dial. The watch appears to be powered by two Miyota 2025 quartz movements, so both dials need to be set independently via crowns at 12 and six o’clock. Those twin movements are housed in a sleek, black case that’s 40mm in diameter and 9.5mm thin.

The campaign for the NU:RO is now live, and if you want to try and get your hands on one you’ll have to contribute at least $300 to the campaign.

Learn More: Here

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