Think You’re Over the MoonSwatch? The Latest Version Will Convince You Otherwise

Swatch has announced the next entry in Snoopy and Woodstock’s Mission to Earthphase – Moonshine Gold series, and just as the holiday season rolls in, it evokes a winter wonderland.

This is by far the most striking addition yet, featuring a dial, case and strap as brilliantly white as freshly fallen snow. And this time, Swatch has done something extra special with the golden moon emblem on the moonphase dial.

Swatch

Every time the MoonSwatch is left for dead, Swatch manages to surprise detractors and believers alike with something refreshing.

Back in August, the Mission to Earthphase -Moonshine Gold series initially reinvigorated the ultra-hyped, affordable Speedy homage. But after the first few releases, it started to feel redundant.

Cold Moon, the fifth installment in Snoopy and Woodstock’s lunar-aligned watch series, is the most eye-catching yet. The blue Bioceramic case and rubber Velcro strap of all four previous references have been whited out like an Alpine landscape on the morning of the first winter snow.

Swatch

The center of the dial remains almost unchanged, with an aventurine-inspired material used for the hands, earthphase and moonphase. Soopy and Woodstock are still sketched in black on a white dial and the small seconds dial only differs with an inverted blue-on-white track.

However, from the chronograph seconds track outward, the entire watch is now white with blue detailing. The look is reminiscent of the original Snoopy MoonSwatch from 2024.

As unique as a snowflake

While the entire appeal of the Mission to Earthphase – Moonshine Gold series is based on each edition having a different design on one of the Moonshine Gold-dusted moonphase icons, the latest release maximizes the scarcity factor.

Swatch

Each Cold Moon watch features a unique, laser-engraved snowflake emblem on the moonphase dial, meaning that, just like real snowflakes, no two watches are identical. The opposite moon on the dial is still a cartoon image decorated with a paw print from everyone’s favorite imaginary beagle.

Situated opposite the snowy moonphase sub-dial at 10 o’clock is the titular earthphase complication, which is likely the most interesting watch complication that offers no functional value. It functions as the inverse of a moonphase, showing the view of Earth from the surface of the moon at any given time.

Swatch

The white Bioceramic is not only more eye-catching than the blue, but it also has a more vibrant texture that more closely resembles actual ceramic watch cases. The rubber strap features the same lunar surface texture on the underside, but this time it resembles trampled snow.

As with all previous references in the series, the oceans on the earthphase dial glow blue and a thought bubble appears over Snoopy’s head under UV light. The quip “I beat everybody…” is a deep-cut reference to a March 1969 strip in which the adventurous canine arrives on the Moon before NASA, the Russians or the cat next door.

Availability and price

Following the release schedule established for the Moonshine Gold series, the Cold Moon reference launches on the day of 2025’s full Cold Moon, December 4. As with previous releases, it will only be available for purchase in person at Swatch boutiques.

However, there is a frosty catch.

Swatch

After December 4, as long as supplies last, Swatch will only allow purchases of the Cold Moon while it is actively snowing somewhere in Switzerland. Sales will cease on March 20, the last day of winter. Considering Europe is approaching its coldest months of the year, there should be plenty of opportunities to get your hands on one.

Swatch

Swatch x Omega MoonSwatch Mission to Earthphase – Moonshine Gold ‘Cold Moon’

Specs

Case Size	42mm
Movement	Swatch quartz chronograph with moonphase and earthphase
Water Resistance	30m

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