In the Hawaiian Islands, the land and the sea are integral parts of daily life. These two materials — rich volcanic soil and the Pacific’s salty water — are inescapable, and they infiltrate the thinking of locals and visitors. OluKai, born from these shores, manufactures outdoor footwear inspired by the island life, creating shoes that are lightweight, breathable, comfortable and technologically advanced. Their intelligent arch support and contoured footbeds make the company’s shoes ideal for outdoor adventures — from waterfall hikes to the daily commute.
Known primarily for its sandals, OluKai is also emerging as a force in the footwear market at large. The company’s latest offering, the Manoa, is a canvas sneaker that transitions well from the beach to Bar Leather Apron, should you be adventuring around Honolulu. The Manoa’s anatomical footbed and rubber outsole — complete with traction pads — give the shoe a slipper-like feel and keep you from slipping. The collapsible back sole and Olukai’s Drop-In-Heel makes the shoe even easier to put on and kick off — a quick slide in and you’re set. This feature also allows for more ventilation, when the temperatures rise to full summer levels. The cotton canvas upper will wear well over time and, like all good sneakers, will look better after a few adventures. As for upkeep, the Manoa’s footbed is removable and washable, increasing its longevity and eliminating the foul odors that come from frequent, barefoot wear. not to mention the one-year product guarantee, should your pair suffer more than the abuse of a bare foot.
OluKai — deeply indebted to their land — is also committed to both environmental and cultural causes. The company operates on the Hawaiian concept of Malama — supporting community efforts by using its resources to give back. They are a Certified B-Corporation, verifying a stalwart commitment to sustainable environmental and social practices. And the company doesn’t stop there; OluKai is also a member of the Conservation Alliance and runs the Ama OluKai Foundation, which preserves Hawaiian natural resources and promotes Hawaiian culture and traditions. When you buy the Manoa, you’re getting a shoe that’s made for the environment it’s born in — and one that’s good for the longevity of that ecosystem.