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Can’t Afford a Rolex Day-Date? Here’s An Alternative for $177

If you dig that classic Rolex look but can’t quite bring yourself to spend Rolex money, you could do a lot worse than this handsome Bulova.

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The Rolex Day-Date is a classic of modern (and vintage) watchmaking. It’s also only available in precious metals and expensive as hell. (Base price: $23,550).

So what if you dig the look but you want it in steel and you don’t want to drain your IRA in order to buy one? We’ve got you covered. This Bulova “Men’s Classic Stainless Steel Bracelet Watch 39mm” (doesn’t have the same ring as “Day-Date” though it’s similarly descriptive) features a 39mm case, blue dial and day-date configuration. Powered by a quartz movement, it ships on a matching stainless steel bracelet and is water-resistant to 30m. Normally $295, it’s also 40% off today, for a final price of just $177.

Buy Now: $295 $177

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