Timex Winks at Omega with Its Own Snoopy Anniversary Watch

Your move, Omega.

Close-up of a silver Timex wristwatch with a white dial featuring a minimalist design. The watch face includes an illustration of Snoopy from the Peanuts comic strip, positioned near the center. The hour and minute hands are silver, and the watch has a metal band. In the background, there is a blurred black-and-white Peanuts comic strip with musical notes.Timex

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This year marks the 75th anniversary of one of the world’s most famous comic strips, Peanuts. Charles Schulz’s iconic cartoon starring lovable loser Charlie Brown made its debut on October 2, 1950, and it’s arguably just as popular as ever, even 25 years after its 50-year original run came to a close.

Also turning 75 this year is Peanuts’ most beloved and recognizable character, Snoopy. Everyone’s favorite cartoon beagle first appeared in the third strip of the series on October 4, 1950, and has since gone on to become a global icon and, somewhat unexpectedly, a horological superstar.

Today, several brands license Snoopy’s image for use on their watches, with the most notable being Omega. The Swiss luxury brand has used Snoopy on a trio of special-edition Speedmasters that celebrate the 40th, 45th and 50th anniversaries of Omega receiving NASA’s Silver Snoopy award for its pivotal role in the U.S. space program, particularly the Apollo moon missions.

Since 2025 marks 55 years since Omega’s award, the brand is widely expected to debut a new Snoopy Speedmaster. But with no sign of that happening yet, longtime Snoopy partner Timex is here to tide us over with a Snoopy anniversary watch of its own.

Silver Timex wristwatch with a metal link band, featuring a white dial with minimalist hour markers and hands. The watch face includes a special design element at the 6 o'clock position, showing Snoopy and the text "75 YEARS" inside a circular cutout.
Timex is celebrating Snoopy’s birthday by giving the world an awesome watch.
Timex

Birthday beagle

Timex admittedly has produced a ton of Snoopy watches, but this one feels extra special.

For one, the watch in question is a Marlin Automatic. This is one of Timex’s best-looking watches, one of its most premium watches and one of its coolest watches. It’s a modernized version of a classic Timex dress watch from the 1960s with Mad Men-approved looks, and it’s got an automatic movement, which is still a rarity for Timex.

Close-up of a Timex watch face featuring a "75 YEARS" emblem with Snoopy lying on top of the number 75, integrated into the watch's open mechanism. The watch has a silver background with simple hour markers and silver hands.
The open heart on the dial features a reclining Snoopy and his 75th-anniversary logo.
Timex

For this special version, we get a window into the movement on the silver sunray dial via a circular cutout between 6:00 and 8:00, meaning there’s no mistaking this for a quartz watch. Snoopy can be found reclining on top of the exhibition window, while his 75th-anniversary logo is plastered over it.

The same anniversary logo with Snoopy can also be found blown up on the exhibition caseback, where it again is paired with a glimpse into the Japan-made, 21-jewel Miyota movement. The Jubilee-style bracelet in stainless steel features quick-release spring bars, which make it easy to swap out for, say, a leather strap, which would look dynamite paired with this 40mm recycled steel case.

Topping things off is a retro domed acrylic crystal, lumed pencil hands and a water-resistance rating of 50m.

Silver stainless steel Timex wristwatch with a metal link bracelet, shown from the back. The watch features a transparent case back revealing the automatic movement inside. The clasp is engraved with the Timex logo. The watch is water resistant up to 50 meters.
The Snoopy logo is repeated on the exhibition caseback.
Timex

Pricing and availability

You’d think we would’ve reached a Snoopy saturation point by now, but I still get a kick out of seeing the imaginative pup on a watch dial. A lot of that is probably due to Omega and the unmatched coolness of its 50th Anniversary Silver Snoopy Speedmaster, but watches like this Timex offer a ton of fun for a fraction of the price.

Speaking of the price, this one is a bit pricey for a Timex at $359. But considering that you’re getting a very special Snoopy-themed limited edition in an attractive package with a solid automatic movement and a nice bracelet, it’s still quite the bargain.

Silver Timex wristwatch with a metal link band, featuring a minimalist white dial with silver hour markers and hands. The dial includes a small circular window near the 7 o'clock position displaying a "75 Years" emblem with a Snoopy illustration.Timex

Timex x Peanuts Marlin Automatic 75th Anniversary

Specs

Case Size 40mm
Movement Miyota automatic
Water Resistance 50m
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