A watch brand spun off from a watch blog created a new dive watch in collaboration with a social media watch influencer.
On paper, such a project sounds like little more than an exercise in vanity with a very limited audience. Thankfully, that’s not the case with the Wren x Ben Diver One Magma.
Wren, the microbrand arm of watch blog Wrist Enthusiast, has built up a solid reputation with its seriously impressive dive watches. The Diver One, and the smaller, more premium Diver 38, both have attractive designs that are extremely well executed and pack in a laundry list of top-notch specs that place them near the top of their respective price brackets.
Now, Wren has a new take on the Diver One that was co-designed by Ben Cook, the man behind the wildly popular social media brand Ben’s Watches and Wren founder Craig Karger’s co-host on the Wrist Enthusiast Radio podcast.
And it looks fantastic.
