This Parka Will Make You Want to Venture Outside This Winter

The mission behind Minnesota-based Askov Finlayson is to let you enjoy not just this winter, but many winters to come.

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For the price, few winter parkas pack as much punch as The Winter Parka from Askov Finlayson. It’s the ideal companion for braving winter activities and avoiding the requisite hiding-inside-like-a-hermit that the season often brings. Askov Finlayson knows a thing or two about braving the cold as well. The Minnesota-based brand developed The Winter Parka for use in a city with some of the toughest winter weather in the US — Minneapolis. But beyond making a bombproof winter parka, Askov Finlayson also takes a sustainable, climate-positive approach to its business and clothing design, so you can feel good about spending your hard-earned coin with them. Even better, you’ll spend less of it thanks to its direct-to-consumer pricing model.

We took a look under the hood to see what makes The Winter Parka not only stylish and functional, but also sustainable.

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1. The One Winter Guarantee: The Winter Parka is ready for some serious cold, but that doesn’t mean it has to break the bank. You can use the Winter Parka all season long to give it a try, and if you don’t love it, you can send it back no problem.

2. Climate-Focused Mission and Revolutionary Model: Askov Finlayson is a climate-positive company, and is dedicated to helping protect the very thing its products are designed to celebrate — winter. Every year, the brand multiplies its social cost of carbon by 110 percent and gives that amount back in the form of grants to leading-edge solutions to the climate crisis.

3. Expedition-Ready: This parka is constructed for maximum performance and sustainability with 3M Thinsulate 100 percent Recycled Featherless Insulation — the warmest insulation of its kind-rated to -20 F. It can even handle the wet, so you feel safe, warm and ready to take on the coldest winters.

Buy Now: $495

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