Yeti Quietly Replaced One of Its Flagship Products with an Overdue Update

The brand’s answer to the Stanley Quencher now comes with a much-needed fix to its only true flaw.

White YETI insulated mug with a handle on a blue surface.

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By Jack Seemer

Published February 18, 2026

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Updated February 18, 2026

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It’s only February but Yeti’s on the front foot.

Already this year, the brand has introduced a handful of new colors, a batch of budget-friendly soft coolers and its first-ever technical hiking pack following the acquisition of Mystery Ranch.

But after it’s all said and done, it’s Yeti’s latest drop that could go down as one of its superlative releases — or, at the very least, its most popular.

Ramble on

Without notice, the brand quietly listed a new 35-ounce Rambler Straw Mug on its website, replacing a former mainstay of the catalog.

Black YETI insulated travel mug with handle and stainless steel rim on a blue-gray background. — Yeti quietly released a new version of the 35-ounce Straw Mug (pictured without the lid).

For fans of the tumbler, rest assured: the overall form factor of the previous version remains more or less intact.

Yeti’s answer to the Stanley Quencher still features dishwasher-safe stainless steel, with double-wall vacuum insulation to keep drinks cold for hours on end. It also comes with a BPA-free, shatter-resistant lid and straw.

Only now, it has a handle that actually stands up to the competition.

Red insulated travel mug with a rectangular handle and a stainless steel lid. — A new welded handle, borrowed from the Travel Straw Mug, brings increased comfort to the 35-ounce tumbler.

The new-and-improved Straw Mug comes with the same welded handle introduced on last year’s Travel Straw Mug (named as one of Gear Patrol‘s top releases of 2025).

Bright green YETI insulated travel mug with handle and spill-resistant lid on a blue-gray background. — The Travel Straw Mug introduced more than a new lid; it also brought an updated handle that’s now making its way to other Yeti mainstays.

Thicker and rounder than the previous handle, the updated design brings improved comfort and utility to one of Yeti’s stalwart items, catering to longtime fans and newcomers, alike.

Matte navy blue YETI tumbler with handle, clear lid, and clear straw on a blue gradient background. — The previous handle (pictured) was thinner, flatter and less comfortable, especially with a full mug.

It’s not the first time Yeti’s revisited the form factor of a best seller, although instances have become increasingly rare as the brand expands into new categories.

Perhaps the most notable example in recent memory came last year, when the brand added a much-needed drain plug to the Roadie 24 cooler.

According to an exclusive source, only the 35-ounce Straw Mug is on track to receive the new handle, despite Yeti also selling a 42-ounce version.

White insulated YETI tumbler with handle and clear lid with straw on a blue-gray background. — The revised handle is only available on the 35-ounce Straw Mug. The 42-ounce version (pictured) still carries the old design.

Availability and pricing

The Rambler 35 oz Straw Mug is available now in seven core colorways, as well as the light green “Ridgeline” released earlier this year. It costs $42.

Black YETI insulated tumbler with handle, clear lid, and straw on a white background.

Yeti Rambler 35 oz Straw Mug

$42 at Yeti

About the Author:

Jack Seemer is the executive editor at Gear Patrol, with over a decade of experience in product journalism. He currently reports on a wide range of topics, including footwear, watches, EDC, cookware and more.

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