
You Can Finally, Officially Buy a Luxury Watch on Amazon
Amazon is officially a luxury watch retailer, and while it is starting off with just one brand, it is an excellent place to start.

Amazon is officially a luxury watch retailer, and while it is starting off with just one brand, it is an excellent place to start.

Dive into the past.

After years of waiting, a long-overdue upgrade has now brought the 38mm Royal Oak Chronograph fully into the modern era.
By Ben Bowers


AP jumps on the guichet watch trend by reviving an ultra-rare 1929 design, updated with some stunning visual and mechanical features.

The blink-and-you'll-miss-it vintage timepiece worn by John Travolta throughout the legendary flick makes a triumphant return.
By Sean Tirman

Springtime for Seiko.


The entry-level Prospex Speedtimer, featuring a solar quartz movement, gets a trio of new paint jobs inspired by late 1980s sports cars.

Forget its luxurious nickname. This "CasiOak" looks as rugged as the rest of 'em.
By Jack Seemer

As the Japanese brand is wont to deliver, this driving watch looks way too good to be as affordable as it is.
By Sean Tirman

Keep time with the industry’s most exciting new watches.
By Johnny Brayson, Brad Lanphear, Jack Seemer, and Sean Tirman


Praesidus' impeccably faithful field watch now comes in a 38mm case with an automatic movement, available in two dial options and two straps.

The affordable Japanese brand's latest sneaky timepiece drop is a surprising, stylish and capable exclusive.
By Sean Tirman

Hands-on with Chopard's coolest Alpine Eagle.

Forget shock and water resistance. G-Shock's latest collab with Team Land Cruiser Toyota Auto Body deserves its own classification of gnarly.
By Jack Seemer

Héron's best-selling watch, the Marinor — an homage to a group of classic 1960s divers, is back with a cleaner, more streamlined design.

It's a Snoopy celebration.

Christopher Ward pays homage to the iconic Rolex GMT-Master and Pan Am, the airline that commissioned its creation.