
TAG Heuer Heads to Japan for a Sleek, Slick Take on Its Signature Chronograph
Legendary Japanese designer Hiroshi Fujiwara, of Fragment, applied his signature opulent, monochromatic minimalism to the Carrera Chronograph.

Legendary Japanese designer Hiroshi Fujiwara, of Fragment, applied his signature opulent, monochromatic minimalism to the Carrera Chronograph.

Didn't see that coming.

The Japanese brand's beloved Master of G lineup gets a vibrant new Frogman with some unconventional elements.
By Sean Tirman

Don't worry, it's still plenty tough.

Swatch gives the latest entry in the Mission to Earthphase - Moonshine Gold series a snowy makeover with a pure white dial, case and strap.

Cyber Monday is delivering real savings on automatics, quartz favorites and marquee smartwatches. We’ve cut through the clutter to surface the pieces worth grabbing now.
By Gear Patrol

If it ain't broke, fix it anyway.

Keep time with the horology’s most exciting new watches.
By Johnny Brayson and Brad Lanphear

Minimalist design, modern materials, and serious tech upgrades all converge in a watch built for every setting.
Presented By G-Shock

It's been a busy year for the Japanese watchmaker.
By Johnny Brayson, Brad Lanphear, Sean Tirman, and Jack Seemer

Enthusiast-grade automatics, quartz steals and smartwatch heavy hitters are on sale for Black Friday. Here’s what our team thinks is worth buying.
By Gear Patrol

AVI-8 worked with Worn & Wound's design wing to create this highly legible and exceptionally affordable go-anywhere, do-anything watch.

Its ancestor even went to the moon.

Betcha can't buy just one.

Unimatic created a unique chronograph for the Los Angeles boutique Maxfield, featuring DLC-coated steel and an automatic Sellita movement.

You won't find this feature anywhere else.


Echo/Neutra physically and visually downsized its ultra-suave mechanical dress watch, available with three dial options and sold with two straps.

Honestly, I'll take any excuse to buy a new watch.

I know what you're wondering, and the answer is yes, the drummer from KISS was involved.