Today in Gear: Sunglasses That Aviators Actually Wear, the Ford Bronco Configurator & More

The best way to catch up on the day's most important product releases and stories.

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Today in Gear is our daily roundup of all the latest product announcements, drops and deals. Comments or concerns? We’d love to hear from you at

These Are the Sunglasses Actual Aviators Wear

Certain fashion items are so ubiquitous now that we never really consider exactly why they were created in the first place — even when the item is literally named after its customer. Aviator sunglasses were made for military pilots because flying a fighter jet with the sun in your eyes is very obviously problematic. That's why aviators exist — as for who makes them, Randolph Engineering has been making its HGU-4/P Aviator sunglasses for USAF pilots for the last 40 years, so we're a ways past "tried and tested" by now. Each pair is handcrafted in the USA with SkyTec performance lens technology, designed to protect a pilot’s vision and, in the case of this 23K gold pair with Cape Sand lenses, their style, too. Plus, they come in 3 sizes so you can find your perfect fit, and there's even an option for custom engraving in case you want to add a personal touch.

Learn More: Here

I've Tested Tons of Earbuds, But None Have Ever Fit As Perfectly As These
Tucker Bowe

Ultimate Ears's custom mold wireless earbuds are designed to give you the perfect fit. And let me tell you: it's no gimmick.

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My First Watch Taught Me Everything I Need to Know About Watches
Zen Love

This watch survived being worn for years by someone who didn't properly appreciate it. And then I learned to love it.

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The Audi E-Tron Sportback Brings Style to a Competitive EV

The E-Tron was already a solid electric SUV. Audi just brought a little more fashun to it.

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14 Style Releases We Obsessed About This Week

The most mouth-watering style drops of the last week, from shroom-laden sweaters to a dissertation on texture and more.

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Three Instagram Accounts for Watch Lovers to Follow in October, 2020

@theleatherstrap kits out your favorite watch, @justinvrakas knows his way around the vintage world, and @gishanir takes the best action shots in the 'biz.

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Luxury Wellness Brands Are Thriving. But Who Are They Really Helping?
Eleni Debo

The global wellness industry is worth over $4 trillion. But the high cost of supplements and fitness equipment has left millions of Americans in its wake.

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8 New Gadgets You Need to Have on Your Radar

From the world's first rollable OLED TV to Bose's new gaming headset, these are best new tech gadgets that were announced this week.

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Get This Limited-Edition Timex Sport Watch While You Can

Huckberry took the Timex Q platform and gave it a fresh spin, with a black-and-red "coke" bezel and vintage-colored lume.

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Bentley’s Iconic Flagship Sedan Might Be Replaced By a Big SUV
Jonathan Jacob Photography Ltd

Hope you like tall seating positions and plug-in hybrid powertrains.

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If You're Gonna Drop $50K on a Clock, Get This One
Laurent Xavier Moulin

Hublot teamed up with L’Epée on a desktop version of the MECA-10.

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The Best Gym Shoes for Every Type of Workout

Whether you crave CrossFit, hoist heavy weights or bounce around, there's a sneaker here for you.

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The Ford Bronco Configurator Is Live. Here's How We'd Build Ours

Ford launched the Bronco back in July. Now, you can finally build one online.

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3 Innovative Tops That Prove Fleece Is Better Than Ever

It was invented decades ago, but fleece is still king.

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BMW and Kith Team Up to Create a More Stylish M4

Small details add up in this special collaboration.

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14 Affordable Face Masks That Won't Break the Bank
Buck Mason

Personal protective equipment shouldn't cost a lot.

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This Chef-Designed Cast-Iron Pan Might Actually Be Perfect
Matheson Cookware

Welcome to Frothtown. Population: Matty Matheson.

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This Company Is Aiming to Be the Zipcar of Camper Vans
Indie Campers

Building that Instagram-worthy custom camper van build can get pricey. This company is making long-term #vanlife more accessible and affordable.

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Win a Sold-Out Shinola Runwell Chrono Watch

Enter now for your chance to win the sold-out Shinola Runwell Sport Chrono Watch.

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