Boston-based New Balance could easily be called a heritage running brand. Founded in 1906 as the New Balance Arch Support Company, the brand mainly sold supports until 1960, when it manufactured the world’s first ripple sole running shoe. In 1972, the current chairman of New Balance, Jim Davis, bought the company, and with only six associates working to build shoes, began to lay the framework for a manufacturing network in the Northeast. The rest, as they say, is history.
The brand’s running and lifestyle sneakers are an industry standard, manufactured in factories in Maine, Massachusetts and overseas. If you’re looking to pick up a pair of classic kicks, you can save up to 35 percent on a range of New Balance sneakers now at Nordstrom Rack. Including the 574, the 520 and the 515, among others, prices are all very reasonably priced and cost $65 or less.
574 Sneaker (Olive) by New Balance
574 Sneaker (Hemp) by New Balance
520 Sneaker (Castelrock) by New Balance
520 Sneaker (Outer Space) by New Balance
515 Sneaker (Black) by New Balance
515 Sneaker (Pigment) by New Balance
574 Sneaker (Arctic Fox) by New Balance
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