Fitness
Whoop Finally Released the Upgrade Fans Have Wanted for Years
Whoop’s latest release isn’t flashy — it’s just fixing what kept falling short.
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FootwearThe U.S. Military’s Most Enduring Sneaker Has Never Looked Cleaner
The sneaker that bridged boating and battle is back — with a distinctly modern edge.
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FootwearAn Outdoor Icon Made a New Balance Challenger No One Saw Coming
Keen’s KM2 Jogger blends trail-born durability with everyday comfort—and does it with U.S.-assembled credibility.
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Food & DrinkIf Buffalo Trace and Jack Daniel’s Join Forces, What Happens to American Whiskey?
A merger between Buffalo Trace and the company behind Jack Daniel’s is back in play—and it could reshape how American whiskey is made, marketed and found.
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StyleThis Elite Summer Jacket Co-opts the Workhorse Blazer’s Best-Kept Secret
This detail almost never leaves tailoring — and it’s part of why this layer is priced like a great suit.
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StyleNike Gave Its Premium Hoka Challenger Its Most Sophisticated Look Yet
Nike softens the look of its most aggressive runner without dialing back the tech underneath.
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OutdoorsIkea Just Called BS on the Modern Cooler Arms Race
The brand's latest summer release feels like the anti-status-cooler: easy, functional enough, and priced accordingly.
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StyleThe King of Cowboy Boots Modernized Another Surprising Footwear Icon
The Western boot disruptor turned its attention to loafers—and the result might be its most wearable shoe yet.
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HomeWeber Released a Classic Kettle Grill with Big Green Egg Energy
This limited-edition kettle taps into the visual language of service — and the aesthetics of a rival legend.
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StyleThis Unique New Carry-On Will Change How You Pack and Track Luggage
The Australian luggage brand's latest carry-on blends together a bevy of new ideas to rethink how you pack, access, and track your bag on the go.
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WatchesRolex’s Most Boring New Watch Is Also Quietly One of Its Best
This low-key update might be the smartest watch Rolex released this year—and one of the few you might actually get.
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StyleFilson Turned Its Most Affordable Field Coat into a Full-on Levi’s Challenger
By dropping its Canvas Outfitter pattern into a tougher 11-ounce denim shell, Filson just turned a value-minded field jacket into a legit everyday jean jacket contender.
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OutdoorsThis Simple, Ultra-Portable Cooler Makes Other Options Feel Like Overkill
GSI Outdoors' Glacier Stack system makes the most practical case yet for leaving your cooler at home this summer.
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Watches60 New Watches You Missed from Watchmaking’s Biggest Week
Every major release from the watch world's biggest week.
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MotoringThis Genius Rooftop Cargo Box Solves the Category’s Most Frustrating Flaw
A new roof box design finally vanquishes the everyday annoyance most drivers have learned to live with.
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WatchesThe Story Behind the Rolex GMT Flooding Every Watch Group Chat
This yellow gold, diamond, and black sapphire-coated off-catalog release has an asking price of half a million dollars, but the story behind it is priceless.
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StyleThis New Stowable Carry-On Feels Like Nothing, But Still Holds Everything
One Berlin-based bag brand might've cracked the packable carry-on code — just be ready to pay for it.
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OutdoorsIs The North Face’s Innovative New Tent a Preview of Car Camping’s Future?
Tent setup is one of camping's most reliable headaches, particularly for those with disabilities. The North Face's Universal Wawona 3 was built to fix that — and the result is a design that's easier for everyone.
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StyleThis Surprising Travel Shell Wants to Be the Ultimate “Just In Case” Jacket
Built from lightweight ripstop with real waterproofing and smart pocketing, this travel-ready shell trades ounces for comfort, durability and wearability.
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WatchesA Legendary Watchmaker Has Finally Entered the Ultimate Sports Watch Race
The manufacture that helped create the integrated bracelet sports watch category has finally entered it, with three models that are priced to compete.